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Using Statista

Browsing Statista

If you are unsure what to search, or are interested in viewing information within a specific category, you can browse by Statistics, Reports, Insights, and Daily Data in Statista using the main menu.

Browse Statistics

To browse statistics:

  1. navigate to the main menu ribbon at the top of the screen,
  2. hover over the option for Statistics, then
    1. select Most Viewed Statistics or Topics for different industries,
  3. or, select an industry, then
    1. click on Most Viewed Statistics or Topics for that industry.

 

hover over statistics then select an industry, most viewed, or topic to browse

 

Options for industries include All Industries, or choose from:

  • Consumer Goods & FMCG,
  • E-Commerce,
  • Economy & Politics
  • Energy & Environment
  • Internet
  • Technology & Telecommunications,
  • Transportation & Logistics, or
  • or Travel, Tourism, and Hospitality

 

Browse Reports

To browse the Reports, navigate to the main menu ribbon at the top of the screen, then:

  1. hover over the option for Reports, then 
    1. select a category, or
    2. click the Search our reports database option to search for Reports by keyword

hover over reports then select a category or use the keyword search option

Options for Reports include:

  • Digital & Trend Reports,
  • Consumer & Brand Reports,
  • Industry & Market Reports,
  • Politics & Society Reports,
  • Companies & Products Reports, and 
  • Country & Region Reports.

 

Browse Insights

To browse Insights:

  1. hover over the menu ribbon for "Insights menu ribbon, then
  2. select an Insights category.

hover over insights and select market, market ecommerce or consumer insights

 

Options for Insights include:

  • Market Insights,
    • Market eCommerce, and
  • Consumer Insights

 Click on any of these options to view insights in these categories. As a note, the Kraemer Family Library's subscription to Statista gives access only to Market Insights and Consumer Insights.

 

Browse Daily Data

To browse daily infographics in Statista,

  1. navigate to the top of the screen, and 
  2. click on the Daily Data ribbon menu option

Statista provides daily infographics to visualize data related to current events, issues, and topics. To search for data visualization by keyword, perform a search and refine your results to include only Infographics