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MKTG 4650: Promotion Management & Strategy
Government Resources on Advertising
MKTG 4650: Promotion Management & Strategy
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Marketing & Advertising Journals
Government Resources on Advertising
Federal Trade Commission Resources
Federal Trade Commission Advertising and Marketing Basics
Provides an overview of FTC law and guidelines for the development of advertisements and media.
Federal Trade Commission Business Guidance
Provides information for businesses and professionals on compliance with FTC law.
Federal Trade Commission Online Advertising and Marketing
Provides information on advertising and marketing through the web.
Federal Communications Commission Resources
Federal Communications Commission Radio Advertising
Provides information on how the FCC regulates radio advertising.
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Marketing & Advertising Journals